LIFETIME SHOWER

ABOUT THIS PROJECT

A collaborative effort with Jon Galloway . A rebranding process can significantly impact the overall look and feel of a website, however it can be a time intensive process. As part of the rebrand, the website’s visual identity has been completely reimagined. The logo, color palette, and typography have been carefully selected or redesigned to convey a sense of  modernity. Although the direction has changed, as part of the website’s rebranding and commitment to offering a personalized experience, a custom price calculator powered by JavaScript has been integrated. This innovative tool allows customers to tailor their high-end shower fixture selections to match their specific preferences while instantly calculating the cost.

TOOLS I USED
WHAT I LEARNED

Through the process of rebranding, I discovered that a website’s identity is more than just its visual elements. It’s about telling a compelling story, connecting with an audience, and adapting to changing market dynamics. JavaScript is a powerful tool when used judiciously. While enhancing the website with features like a custom price calculator, I realized that JavaScript can transform a static site into an interactive and engaging experience. It empowers users to make informed decisions, offering dynamic responses to their actions. However, I also learned that integrating JavaScript into a somewhat heavy WordPress site can lead to performance issues and negatively impact the user experience, highlighting the importance of finding the right balance.

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